10 Apr 2012 KRONOSPAN FRESH GIVES DESIGNERS THE EDGE
The launch of the new Fresh range by Kronospan aims to give designers a market advantage with a collection of melamine faced panels inspired by the latest design influences and informed by sharp commercial sense.
A respect for the past and reinvention of classic trends influence the decors contained within Fresh. The new collection takes four established trends – Bohemian Kitsch, Industrialism, Visionnaire and Sentiment – and frames them in modern terms to create a range that is reassuringly familiar and effortlessly on-trend.
The new surfaces are given infinite scope to create stunning interiors when combined with Kronospan’s new Express Colour Collection, which features 55 colour surfaces from muted tones, exuberant primaries and every shade in between.
Paul Duddle, product development and marketing manager for Kronospan, says: “Our decors exist to give designers the commercial edge. They’re the result of global trend research, listening to the industry and attending the leading design shows.
“Designers, manufacturers and customers – the people that matter - are then invited to join us at Kronospan’s annual Design Forum to define the most on-trend concepts for production. The result is Fresh.”
The decors are influenced by honest and natural materials to give designers the freedom to refresh beloved traditional trends.
For example, the contemporary mix of Fresh decors Trojan Oak (D6672) and Swiss Elm Dark (D6597) can update the eclectic romance of Bohemian Kitsch.
The saw blade texture of Sonoma Oak (D8197) and Santana Oak (D6602) soften the raw contrasts of Industrialism.
A combination of Rijeka Oak (D5502) and the uni-colour Lemon Sorbet (U7123) draw dramatic lines through the low-key chic of Visionnaire.
While the deep and timeless appeal of Sentiment is lovingly reinvigorated by the natural tones and grains of Swiss Elm Natural (D5500) and Wyoming Maple (D5504).
There are boundless opportunities for introducing a modern twist on our current craving for goodtime nostalgia. What is more, each decor has harmonising NCS, RAL and Pantone matches. Simply visit www.kronospan.co.uk for more information.
To order your copy of the new Fresh brochure visit www.kronospan.co.uk or download a copy at www.kronospan.co.uk/downloads